Dedicated to metalworking equipments, materials for building constructions and logistics, LUSAVOUGA decided to expand its area of ​​investment and acquire 50% of Live4Digital Web Agency. The Aveiro agency joins the Group L - Marques dos Santos (GLMS), "strengthening its market position and gaining new international strategic thinking."

LUSAVOUGA, the basis of Grupo L - Marques dos Santos (GLMS), present in more than 30 countries, has diversified its investments and saw GLMS increase the number of subsidiaries to 9.

On the side, the advantages of LUSAVOUGA on buying part the L4D Web Agency are related to the current needs of the company and the group's plans for the future. Rui Vicente Santos, CEO of LUSAVOUGA, highlights "the skills and the know-how of the agency to enhance and promote SMEs in the digital media" and adds that the acquisition is to diversify investment styles.

The Live4digital has been on the market for the last 3 years, positioning itself as a digital marketing agency that offers web-marketing solutions, combining their vision, strategy and creativity with digital DNA to strengthen the competitiveness of companies / brands on the Internet.

The agency has always showed growth in its 3 years of existence, going through learning processes and constant challenges that reinforce the motivation to progress and showing results. According to Pedro Simões, CEO of Live4digital the agency intends to position itself as a reference in digital marketing for SME’s. It was the first digital native agency born in Aveiro district. And as a result of this growth, L4D is currently looking for reinforcing the Digital Marketing team Department.

The assumed excellence attitude lived continuously, as well as culture and strategy, where ambition and growth prevail, makes the success of the Group L to continue, with a turnover of more than EUR 27 million in 2015. This wish of growing and future vision led to the acquisition of capital Live4digital.

It is LUSAVOUGA's strategic investment in a area with high growth potential, such as digital sector, which wants to open new prospects and business opportunities with the continuous expansion of the group to new national and international markets.

With this acquisition, LUSAVOUGA has the aim to reposition Live4digital strategically in the national market and start its internationalization process. The reorganization of the company reinforces its position and asserting itself as a digital communications agency reference in the zone center of the country.

LUSAVOUGA confirms that the agency's operational management will continue in the hands of its current founders, Pedro Simões and Sergio Pinto, once the joint venture predicts the management maintenance.

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